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Home News Modern Woodmen shines with new signage, logo 
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Modern Woodmen shines with new signage, logo 

By
Jennifer DeWitt
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October 10, 2022
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    Modern Woodmen of America (MWA) has hit a home run with new signage – sporting its symbolic logo – atop its downtown Rock Island home office. Crews recently installed the new signage on both the front entrance side and the riverfront side of Modern Woodmen’s home office at 1701 1st Ave. The new signage was […]

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    Modern Woodmen of America (MWA) has hit a home run with new signage – sporting its symbolic logo – atop its downtown Rock Island home office.
    Crews work to install new signs on Modern Woodmen of America’s headquarters in downtown Rock Island. CREDIT MODERN WOODMEN OF AMERICA
    Crews recently installed the new signage on both the front entrance side and the riverfront side of Modern Woodmen’s home office at 1701 1st Ave. The new signage was part of a major renovation this year to repair and redesign the office complex’s first-floor outdoor plaza. Sharon Snawerdt, MWA’s corporate communications manager, said that the plaza’s renovation project is creating a more usable and friendly atmosphere for employees to take breaks, hold outdoor meetings and more. The work, which also includes waterproofing, is expected to be completed in early 2023.  “It’s great to have signage on our headquarters so fans attending River Bandits games can see it from Modern Woodmen Park,” she said of Davenport’s minor league baseball park that bears the fraternal financial services organization’s name.  The renovation and new signs are in addition to more than $12 million that Modern Woodmen has invested over the past three years in its Rock Island properties. 
    Brand new signage – including a symbolic new logo – recently was installed at Modern Woodmen of America’s office as part of a renovation project. CREDIT MODERN WOODMEN OF AMERICA
    According to Ms. Snawerdt, this marks the first time the building has sported Modern Woodmen’s current logo with its illuminating shades of blue, green and white. The logo, she said, contains many hidden meanings and messages including: 
    • The shield conveys the idea of protection.
    • The eagle-shaped cloud conveys a patriotic message and is a modern version of the eagle imagery that MWA has used in its messaging throughout its 139-year history. 
    • The image of the land and sky and the featured colors with a forward/upward motion express the organization’s rural roots and a positive future.
    • The blue and green colors are fresh and serene and convey the concept of growth.
    The sign install and the latest renovations included a number of Quad Cities regional contractors including: Shive-Hattery, Acme Sign, Estes Construction, Tri-City Electric, Tri-City Ironworks, Sterling Commercial Roofing, Crawford Company, Puls Co., Gall Lawn Service, Roof Top Sedums, and E & H Restoration. 

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    Jennifer DeWitt

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