Hy-Vee announced it is partnering with the Caitlin Clark Foundation to support childhood nutrition by raising funds for local food banks across the Midwest in March.
Hy-Vee announced it is partnering with the Caitlin Clark Foundation to support childhood nutrition by raising funds for local food banks across the Midwest in March. The Caitlin Clark Foundation Round Up will take place beginning on Saturday, March 1, and running through Saturday, March 31, across all Hy-Vee, Dollar Fresh Market and Fast and […]
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Hy-Vee announced it is partnering with the Caitlin Clark Foundation to support childhood nutrition by raising funds for local food banks across the Midwest in March. The Caitlin Clark Foundation Round Up will take place beginning on Saturday, March 1, and running through Saturday, March 31, across all Hy-Vee, Dollar Fresh Market and Fast and Fresh locations. Customers can round up their purchases to the nearest dollar during checkout with all funds collected at stores going directly to the Caitlin Clark Foundation. The foundation, in turn, will work with local Feeding America partner food banks.Childhood hunger has reached a critical level across the country and is an important issue for the Caitlin Clark Foundation, a news release from Hy-Vee said. Caitlin Clark Foundation’s mission is to uplift and improve the lives of youth and communities through education, nutrition and sports. “Nutrition is very important to children’s growth and wellbeing and has been instrumental to my success as an athlete,” Caitlin Clark said in the release. “By providing meals to families who are food insecure, we can help make sure each child has the energy they need to succeed.” In the U.S., one in five children face hunger, with more than 575,000 Midwest children considered food insecure. Studies show that the lack of adequate nutrition adversely affects children's health, putting their growth and mental health at risk. "Hy-Vee was the first company to sponsor Caitlin Clark in 2021 under her first NIL deal. We have been honored to be an integral partner throughout her basketball career," Matt Nickell, vice president of sports marketing at Hy-Vee, said in the release. "This round up is just one more way we can partner together with our shared belief that feeding and supporting kids today will build stronger communities tomorrow."
