Deere names Rose as president of Lifecycle Solutions

Justin Rose
Justin Rose has been named president of Lifecycle Solutions at Deere & Co. CREDIT DEERE & CO.

Justin R. Rose has been named president of Lifecycle Solutions, Customer Support & Supply Management with Deere & Co., company officials announced Monday, Oct. 3.

Mr. Rose will be based in Austin, Texas, at one of Deere’s newest offices. His appointment is effective Monday, Oct. 31. 

He succeeds Marc A. Howze, who will become senior advisor of the Office of the Chairman at Deere & Co., the Moline-based Deere said in a news release.

Mr. Rose will be responsible for leading the company’s worldwide aftermarket, customer support, and supply management and logistics groups. He also will oversee the recurring-revenue and customer-success goals outlined in the company’s Leap Ambitions announced in early 2022.

“Justin’s exceptional background, broad global perspective, and prior work with Deere – including his instrumental role helping develop our new strategy and operating model – makes him highly qualified to serve in this capacity,” said Deere & Co. Chairman and CEO John C. May. “His outstanding record working with clients across the globe and deep industry insights will provide vital leadership toward the achievement of our ambitious business goals and efforts to provide best-in-class customer service and support.”

Mr. Rose is joining Deere from Boston Consulting Group (BCG), where he served as a senior partner and managing director and worked with Deere on a series of high-profile projects, including development of the company’s Smart Industrial strategy and operating model. Most recently, he headed BCG’s North American industrial-goods practice and was a member of its global leadership team. He began his career with BCG in 2002 and worked in offices around the world including Chicago, Thailand, Japan, and Mexico.

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